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The Scale Up Academy Summit

The Fundamentals for Scaling Your Service Firm

JUNE 13, 2025 | 10AM - 3PM ET

A free virtual summit to help you break through your next growth ceiling by building the systems that support sustainable profit—not just more hustle.

Photo of Keila Hill-Trawick CPA MBA, Founder of Little Fish Accounting for Small Businesse
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The Real Reason Most Service Businesses Hit a Growth Ceiling
(and How to Break Through)

You've built something real. Revenue between $500K and $5M annually. A team that's growing. Clients who value your work.

But if we're being honest? The systems that got you here won't get you where you want to go.

Here's what keeps happening:

Revenue grows, but profit margins shrink

You're hiring more, but spending more time managing

New tools = more complexity, not more clarity

Sound familiar? It's not just you.

This is the predictable growth plateau that happens when service businesses scale beyond founder-led operations but haven't yet built the infrastructure for sustainable growth.

Introducing

The Scale Up Academy Summit

JUNE 13, 2025 | 10AM - 3PM ET

A free, virtual summit specifically designed for established service firm owners who are ready to build the financial, operational, and leadership systems needed to scale with intention.

Is This For You?

You're our perfect fit if:

Your firm generates $500K-$5M in annual revenue

You're past survival mode but hitting new scaling challenges

You have 2-10 team members (and feel the growing pains)

You lead a professional service business (marketing agency, law firm, consulting practice, accounting firm, therapy practice, creative agency)

You're in years 3-10 of your business journey

You're the founder or managing partner still involved in day-to-day decisions

What You're Probably Experiencing Right Now:

Systems that worked at lower revenue levels are breaking under increased complexity

Your time is increasingly fragmented across operations, delivery, and strategy

Team management has become more demanding than client work

You're unsure which growth levers to prioritize for maximum impact

Financial decisions feel more complex as revenue and expenses scale

Your role needs to evolve, but the path forward isn't clear

Four Critical Systems Every Growing Service Firm Needs

During this intensive half-day virtual academy, we'll unpack the core curriculum that service firm owners need to master for sustainable growth:

1

Vision + Strategy

Stop reacting to every opportunity.

 

Learn how to create a strategic framework that guides decisions, filters opportunities, and creates alignment across your team.

3

Team Building

You can't scale alone.

 

Build leadership capacity within your team, create accountability systems that don't require constant oversight, and transition from doer to true business owner.

2

Finance + Profitability

Revenue isn't enough.

 

Discover the financial metrics that actually matter at your stage, how to structure your service offerings for maximum profitability, and the key numbers every owner must track.

4

Operations + Systems

Consistency creates freedom.

 

Implement standardized delivery systems, identify critical workflows, and build the operational infrastructure that supports quality and growth simultaneously.

Photo of Keila Hill-Trawick CPA MBA, Founder of Little Fish Accounting for Small Businesse

Why Learn From Us?

At Little Fish Accounting, we've guided hundreds of service businesses through this exact growth transition. As a CPA firm specializing in financial strategy for service providers, we understand the unique challenges you face.

Keila Hill-Trawick, founder of Little Fish Accounting and host of the Build to Enough podcast, has built her practice specifically to help service providers navigate the financial and strategic complexities of sustainable growth.

Why join Summer School?

Because you deserve:

Strategic clarity that filters opportunities instead of chasing every lead

Financial systems that increase profits, not just revenue

Team structures that free you from being the operational bottleneck

Delivery processes that maintain quality without your constant oversight

What to Expect: Real Strategies. Clear Action. No Fluff.

This isn’t another passive webinar where you leave inspired but overwhelmed.
The Scale Up Academy Summit is a working session—designed to help you connect the dots and take meaningful next steps in your business.

Here’s how it’ll go down:

Live, Focused Sessions


Each of the four pillars (Vision, Finance, Team, Operations) will be taught in sessions led by experts who understand the realities of running a small but scaling firm.

Tactical Frameworks

We’ll break down the concepts and show you exactly how to apply them.

Interactive Worksheets & Templates


You’ll get plug-and-play resources to help you apply what you’re learning in real time—and keep the momentum going after the summit ends.

Your Customized Action Plan


By the end of the day, you’ll walk away with a clear, prioritized roadmap for scaling your firm—based on your business, your goals, and your current stage of growth.


Think of it as your business “reset day”—a chance to step back, zoom out, and build forward on purpose.

Your Investment:
Just Your Time and Attention

While firms typically invest thousands in this level of strategic guidance, we're offering Scale Up Academy at no cost. Why? Because we're committed to helping service firms build sustainable, profitable businesses - and we know that many of the challenges you're facing stem from not having the right foundation in place.

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The Scale Up Academy Summit

The Fundamentals for Scaling Your Service Firm

Date: June 13 - 10AM ET

Location: Virtual 

Investment: Free

Reserve your spot today.

Spaces are limited.

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