The Scale Up Academy Summit
The Fundamentals for Scaling Your Service Firm
Thank you to everyone who joined us live for a full day of real conversations, expert insights, and actionable strategies for intentional business growth.
We’re keeping the momentum going with short, focused sessions on marketing, legal, and more. These are designed to meet you where you are, with just what you need to keep growing—intentionally.
Want in?
Click below to join the replay!
The Real Reason Most Service Businesses Hit a Growth Ceiling
(and How to Break Through)
You've built something real. Revenue between $500K and $5M annually. A team that's growing. Clients who value your work.
But if we're being honest? The systems that got you here won't get you where you want to go.
Here's what keeps happening:
Revenue grows, but profit margins shrink
You're hiring more, but spending more time managing
New tools = more complexity, not more clarity
Sound familiar? It's not just you.
This is the predictable growth plateau that happens when service businesses scale beyond founder-led operations but haven't yet built the infrastructure for sustainable growth.
Is This For You?
You're our perfect fit if:
Your firm generates $500K-$5M in annual revenue
You're past survival mode but hitting new scaling challenges
You have 2-10 team members (and feel the growing pains)
You lead a professional service business (marketing agency, law firm, consulting practice, accounting firm, therapy practice, creative agency)
You're in years 3-10 of your business journey
You're the founder or managing partner still involved in day-to-day decisions
What You're Probably Experiencing Right Now:
Systems that worked at lower revenue levels are breaking under increased complexity
Your time is increasingly fragmented across operations, delivery, and strategy
Team management has become more demanding than client work
You're unsure which growth levers to prioritize for maximum impact
Financial decisions feel more complex as revenue and expenses scale
Your role needs to evolve, but the path forward isn't clear
Four Critical Systems Every Growing Service Firm Needs
During this intensive half-day virtual academy, we'll unpack the core curriculum that service firm owners need to master for sustainable growth:
1
Vision + Strategy
Stop reacting to every opportunity.
Learn how to create a strategic framework that guides decisions, filters opportunities, and creates alignment across your team.
3
Team Building
You can't scale alone.
Build leadership capacity within your team, create accountability systems that don't require constant oversight, and transition from doer to true business owner.
2
Finance + Profitability
Revenue isn't enough.
Discover the financial metrics that actually matter at your stage, how to structure your service offerings for maximum profitability, and the key numbers every owner must track.
4
Operations + Systems
Consistency creates freedom.
Implement standardized delivery systems, identify critical workflows, and build the operational infrastructure that supports quality and growth simultaneously.
Why Learn From Us?
At Little Fish Accounting, we've guided hundreds of service businesses through this exact growth transition. As a CPA firm specializing in financial strategy for service providers, we understand the unique challenges you face.
Keila Hill-Trawick, founder of Little Fish Accounting and host of the Build to Enough podcast, has built her practice specifically to help service providers navigate the financial and strategic complexities of sustainable growth.
Why join Summer School?
Because you deserve:
Strategic clarity that filters opportunities instead of chasing every lead
Financial systems that increase profits, not just revenue
Team structures that free you from being the operational bottleneck
Delivery processes that maintain quality without your constant oversight
COURSE SCHEDULE
Session 1
From Overwhelmed to Aligned: Building a Business That Reflects Your Vision
Professor: Tiffany Tolliver | The EmmaRose Agency
Redefine what growth means for your business and align your strategy with the life you want to lead.
Session 2
Profit on Purpose: Keep More of What You Earn
Professor: Keila Hill-Trawick | Little Fish Accounting
Understand where your money’s going, improve your pricing, and finally connect effort with profit.
Session 3
You’re a Bottleneck: Build a Team That Can Grow Without You
Professor: Kira La Forgia | Paradigm Consulting
Move from over-functioning founder to confident leader with a team that operates without constant oversight.
Session 4
Your Systems Are Breaking—And It’s Not Just the Tech
Professor: Natarsha Wright | Natarsha Wright Creative
Pinpoint which systems are breaking under pressure and create workflows that support sustainable growth.
What to Expect: Real Strategies. Clear Action. No Fluff.
This isn’t another passive webinar where you leave inspired but overwhelmed. The Scale Up Academy Summit is a working session—designed to help you connect the dots and take meaningful next steps in your business.
Here’s how it’ll go down:
Live, Focused Sessions
Each of the four pillars (Vision, Finance, Team, Operations) will be taught in sessions led by experts who understand the realities of running a small but scaling firm.
Tactical Frameworks
We’ll break down the concepts and show you exactly how to apply them.
Interactive Worksheets & Templates
You’ll get plug-and-play resources to help you apply what you’re learning in real time—and keep the momentum going after the summit ends.
Your Customized Action Plan
By the end of the day, you’ll walk away with a clear, prioritized roadmap for scaling your firm—based on your business, your goals, and your current stage of growth.
Think of it as your business “reset day”—a chance to step back, zoom out, and build forward on purpose.
Your Investment:
Just Your Time and Attention
While firms typically invest thousands in this level of strategic guidance, we're offering Scale Up Academy at no cost. Why? Because we're committed to helping service firms build sustainable, profitable businesses - and we know that many of the challenges you're facing stem from not having the right foundation in place.